Winter VAM Voice Sneak-Peek

Soon, our members will be receiving the Winter 2011 edition of the VAM Voice newsmagazine, complete with annual report. We've focused this edition of the Voice around the idea of advocacy and the importance of being an advocate for your museum. VAM got a legislator's perspective on this, and we're giving you a sneak peek, below. Members can look for the full newsmagazine in your email-box soon!

Many thanks to legislator David L. Bulova for answering the following questions for us. Mr. Bulova represents Fairfax City and parts of Fairfax County in the Virginia House of Delegates, 37th District. Find out more at www.davidbulova.com.

What do you know about the museums in your district? Would hearing from your museum constituents be of interest/helpful to you?

I have several wonderful museums and historic properties located in my district, including the Blenheim House in the City of Fairfax (c. 1858-60), the Fairfax County Courthouse (c. 1799), and Mount Gilead in historic Centreville (c. 1785). All three are integral parts of the character of the surrounding communities. Hearing from my museum constituents and the historic preservation community is very helpful to me. In fact, it is how I became aware of the need for HB1963, which passed in 2011 and allows local governments to create resident curator programs to manage historic properties.

From your perspective as a legislator, what is the most helpful information a museum constituent can provide for you? 

Museums are an important part of protecting our cultural heritage and it is important that we make the investments necessary to preserve historic objects and properties for future generations. Especially in tight budget times it is critical to hear from constituents about the importance of museums, and their contribution to our economy, since they are competing with many other services and programs throughout Virginia. It is also helpful to hear about creative ideas for preservation and programming that do not involve funding, or that capitalize on public-private partnerships. The resident curator program was a great example of out-of-the-box thinking.
What would be your advice to a person who has never been involved in the advocacy process, but is interested in starting?

Make an appointment to sit down with your legislator several months before session, which starts on the second Wednesday of January. Most legislators love to discuss the legislative process and can help a constituent develop an advocacy plan. Before making an appointment, think through what you are interested in accomplishing. Do you have a specific idea? Do you want to create greater awareness? Remember that in Virginia, legislators are part time and only meet a couple of months out of the year. If you have a specific idea, think through whether it will cost money and who will likely support or oppose the idea. Touch base with other stakeholders to see what they think as well. Be patient and understand that your legislator will help out if at all possible, but that legislators also need to be strategic about what they introduce, and when. Timing is everything, especially when trying to get an idea through the committee system. Finally, remember that advocacy is about relationship building. Stay in touch with your legislator and invite him or her to special events and functions in the museum community. Your legislator won’t be able to make all of these events, but will appreciate being given the opportunity to participate.

Top 10 News from Richmond

Top 10 News from Roanoke

 

University Art Museums and Galleries - a Student Perspective

No matter where you are in Virginia, you’re only as far away from an art museum or gallery as you are from a college or university. Around 30 college or university art museums / galleries are scattered across the state, and that number doesn’t even include independent university collections, historic houses or other specialized museums. During the Spring 2011 semester, I was a part of an undergraduate museum studies class at VCU took an entire semester to look at the phenomenon of university art museums and galleries, visiting a small handful. From the museums’ functions within the university to collections, cite visits showed that each institution was unique and a great asset to the Commonwealth. But while museum professionals know where to find them, does the public? Or––maybe an even more important question––do students know where to find them? While many students will search for internships in DC, New York and other museum hubs, they only need to look outside their dorms.

University and college art museums and galleries already provide invaluable resources to students, and now we need them now more than ever. All students are more than aware of the job market that awaits them after graduation. Many are looking to fill their CVs and resumes with experience related to their fields, and university museums are in a unique position to prepare students academically and professionally.  

Most students are looking for internships. While formal internship programs are time-consuming to organize, having some kind of structure really helps utilize the work interns do. For example, long-term projects allow students to invest in the work they do––plus, interns that come to work (because that’s really how we look at it) and can pick up where they left off spend less time hovering around the office doors of staff, waiting to be assigned a task. The University of Virginia Art Museum and the Muscarelle Museum of Art at the College of William & Mary list formal internship programs on their web pages. The Muscarelle even requires students to have already volunteered before applying for internships. On the job training is really the only way to acquire the skills needed to work in a museum, so students are looking for opportunities to gain the necessary experience in proximity to where they live and study.  

An internship may even help a student decide if he or she really wants to work in a museum. If students are considering graduate school or an academic career, they are most likely looking for opportunities to conduct research. Sure, students can contact university museum directors and curators directly about gaining special access to the collection, but does the wider university community know that a collection is available for research? This past spring, one exhibit at Randolph College’s Maier Museum of Art, Nature Perfected: The Art of Botanical Illustration, was curated by a pre-med student. Reaching across departments and disciplines is one unique opportunity that museums have when operating under a university umbrella. Partnering with professors to create courses that relate a particular field of study to the museum would also offer more university-wide exposure. And regardless of academic background, students are looking for opportunities to learn new skills.

So university museums, keep offering and expanding programs, internships and research opportunities for your students!

And, students, don’t pass up those internships and other opportunities that your university museums offer—especially while you’re still on a meal plan!

by
Sharayah Cochran
M.A. Student, Museum Studies
Virginia Commonwealth University
Department of Art History, School of the Arts

The End of PowerPoint

There's lots of advice on the web about how to avoid it. But PowerPoint, or any other presentation tool (check out Prezi) is only as good as the person making the presentation. A great presentation leaves you inspired, gives you ideas, helps you solve a problem, allows you to discover something new. Too often, we use digital slides as a crutch, cram in too much text, jam too many slides into too little time, and do not rely on the power of our ideas, our experiences, and our stories. And, because we try to cram all of that information in our presentation, we stifle questions and dialog. Whatever your calling in the museum field, you most likely have to communicate information to peers, patrons, and/or the public on a regular basis.

At this year's American Association for State and Local History Conference, I attended a session entitled, "The End of PowerPoint." Presenters Lindsay Baker and Linda Norris delivered—and modeled--several good ideas for conference session presentations and for presentations in general. (Linda blogged about it in her popular Uncataloged Museum blog, too.)

Two ideas stood out for me. The first was a demonstration (using "good" and "bad" PowerPoints) of the Pecha-Kucha approach. Basically, it's twenty slides, twenty seconds per slide. The approach is a powerful means to focus what you are saying, using the slide deck as a powerful visual aid, not as a visual crutch. Imagine that. You have 400 seconds-- six minutes and forty seconds--to make your point. Do the standard conference panel math: panel lasts ninety minutes with three presenters. Each presenter uses the pecha-kucha approach and you end up with just over twenty minutes of presentation and nearly seventy minutes to reflect, react, comment, and question. That's a proportion more in line with promoting dialog than the standard conference math: three presenters, twenty to twenty-five minutes each, with only fifteen (often) to thirty (rarely) minutes left for questions and discussion.

The second approach was to present via an interview. At first, I didn't think this made much sense but, as Lindsay interviewed Linda about a project she worked on, I realized the power of it. The agreement beforehand was that there was nothing off limits and they had not scripted or outlined the interview. As Linda described the project (which you can read about here), guided by Lindsay's questions, interest in the attendees led us, without prompting, to begin asking questions about the project. For ten minutes or so, we were not talking about presentations, we were talking about the project. The attendee questions stemmed from the answers Linda gave to Lindsay's questions and provided more detail or further information on that related to the participants’ interests. I think the approach has merit for discussing a project or related projects, and avoids the "show and tell" tendency of panel presentations.

Lindsay and Linda presented other ideas, including a small group activity where we had to come up with alternative proposals for programs based on the titles of actual sessions at the conference. It was a fun, creative way to talk about and think about applying what we had learned, while modeling yet another effective technique for more involvement.

The session inspired me to be think more creatively about how to promote a greater level of engagement in my own presentations at work--or in panels--to instruct, to inspire, and to lead. Why not head over to the "tips for presenters" page on the VAM website and see what is there that will inspire you or suggest resources that work for you. Also check out Linda Norris’ blog, The Uncataloged Museum. She may be putting the slide deck up from the “End of PowerPoint presentation.”

Happy Presenting!

GARY SANDLING | VICE-PRESIDENT | VISITOR PROGRAMS & SERVICES

MONTICELLO | 434.984.9833

www.monticello.org

What a Ride...

This has been the inaugural year for Virginia’s Top 10Endangered Artifacts program, which is part of our larger Virginia CollectionsInitiative. The past few weeks have been our public voting ‘contest.’ To be honest, we weren’t sure what to expect during this first year. Will people be engaged enough to “vote” on an artifact from a collecting institution? Will the media be intrigued by the “stories” behind artifacts and their conservation and preservation needs? Will we accomplish, through the public voting, our goal of engaging the public and the media, and raising awareness of collections issues for all museums?

Of course we hoped so. We were bold enough to even “think” so. But we didn’t know. For sure. Because, of course, during public voting there could be something like an earthquake or a hurricane to take away people’s attention (but what are the chances?). There could be a major day of remembrance that dominates the media (still can’t believe it’s been 10 years). All sorts of things could happen to distract people and take their attention away from our little campaign.

Well, I’ve got news to report. Today is our final day of voting. We have about 90,000 votes as of now. The public has been incredibly engaged, with museums’ ‘groupees’ pitting themselves against each other in a friendly competition to see who can get the most votes for “their” museum’s artifact. As I type this, I have another window on my computer open which shows me every time someone casts a vote – it is clicking away every 3 – 4 seconds!!! Right now I can HONESTLY say, “Every 4 seconds in Virginia, a member of the public shows their support for artifact conservation.” Wow.

As far as the media goes, the AP picked up our story last week and it has hit news, radio, and TV across the state and in Washington, DC. Virginia Living Magazine ran a piece on the project, too. Here are just a few of the stories:

http://www.washingtonpost.com/local/1-week-left-in-online-voting-for-virginia-top-10-endangered-artifacts/2011/09/13/gIQAlFTnOK_story.html

http://www.wtop.com/?nid=41&sid=2541598

http://www.nbc29.com/story/15454936/most-endangered-artifacts

http://blogs.roanoke.com/arts/2011/08/virginia-museum-of-transporations-1776-engine-among-candidates-for-top-10-endangered-artifacts/

http://www.washingtonpost.com/blogs/house-divided/post/civil-war-items-compete-to-be-among-top-10-endangered-artifacts/2010/12/20/gIQArCV1fK_blog.html

So, what’s next? We’ll see how it all pans out. Public voting ends tonight. Our independent peer review panel will meet soon to determine Virginia’s Top 10 Endangered Artifacts for 2011. We’ll have “the big day” in November (stay tuned!) announcing those Top 10. Then museums will be armed with a little more marketing know-how, and some fine voting numbers, when they begin the challenging work of engaging donors or grantors to help fund conservation of artifacts. I’ll keep you posted in this space, but we are hopeful that our little project has helped put conservation on the map in Virginia!

Heather Widener,
Communciations Director, VAM

Leaving a Legacy to Your Profession

Well, my brother the attorney finally convinced me – I’m not getting any younger (the big 50th birthday hit me last fall), and it was time to think of where I wanted my millions (well, maybe a few thousand) to go after I’m done with it here on earth.  Yes, it was time to draw up my WILL!  It gave me sort of a spooky feeling to be thinking of planning for my death, but I must admit that I did want to make up my own mind about where my hard-earned money would end up.

My husband and I gave this a lot of thought over many months.  We were not able to have children, so the option of leaving any funds to our kids was off the table.  Along with my twin brother, I’m the youngest in my family, as is my husband in his.  We figured our siblings could cope on their own, so maybe we’d look toward the next generation.  We’ve lots of nieces and nephews, we thought, so let’s help them out!  Of course, none of them have chosen the lucrative museum field, so they’re actually making or likely to make much more in their chosen professions than we ever will.  Okay, so they don’t really need the bequest.

So…what to do with the bit that we are squirreling away?  Charities and educational foundations, of course!  We’ve come up with a few crusades that are very near and dear to us – a scholarship for high school students (my husband taught for 30 years), funds for homeless kitties (cats make great children!).  And lastly, a cause that is nearest and dearest to my heart: Museums!

Once I thought of that, all was clear.  What have I spent my first 27 years of professional life doing?  Working for museums!  What is the one organization I have had a membership in for all of those years?  VAM!  The Virginia Association of Museums has been valuable to me since I first joined as a graduate student in the early 1980s, and it’s remained a crucial part of my professional life ever since.  Now that I have been on the VAM Council for several years, I have come to see how the organization works behind-the-scenes for its members.  And, clearly, I have come to realize that VAM cannot survive without support both now and in the future from all of us.  I can work in the museum field for another 27 years, and will remain on the VAM Council until the organization tires of me, but the best thing I can do for VAM is to name it as a beneficiary in my will, and that’s what I’ve done.  It won’t be a huge amount of money that will come to VAM in the end, but every little bit helps. 

Come on, VAM colleagues, think ahead and plan for not only your future, but VAM’s as well!  Draw up your will, and include the Virginia Association of Museums as a beneficiary.

- Tracy

Tracy J. Gillespie
Historic Site Supervisor
Aldie Mill Historical Park
Mt. Zion Historical Park/Gilbert's Corner Regional Park
Properties of Northern Virginia Regional Park Authority